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How to Evaluate A Retail Store

This program is designed to help you evaluate your retail business so that you will have a better understanding of your strengths, areas to improve, and how you compare to other retailers. The 9 key areas that will be covered include store management, product, pricing, presentation, promotion, customer engagement, reporting, profitability, and technology. The goal is to provide you with the information that will enable you to run your business more efficiently, more profitably, and with more customer focus. The research for this program was sponsored by Microsoft. You will be able to take home an actual CD version so that you can take this test over and over again and see how your business improves in order to survive and thrive in this era of hyper competition.

  • Learn what the winners are doing to become successful
  • Learn how to evaluate your own business
  • Recognize the strengths and weaknesses that need to be addressed
  • Create an objective analysis of the viability of your business

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