Retail Marketing 
Retail Sales Training 
Speaker Programs Choose from a variety of Rick's most popular topics for keynotes, seminars, training sessions and break-outs.
 

The Art of Running A Sale

Paint with a broad brush to create a masterpiece sale! In this seminar, based on Rick Segel’s book, How To Run A Sale, you will learn all the aspects of running a sale--from writing a sale ad, to physical set-ups, to theme creation, and to the definition of the sale customer. Learn the psychology of "saling" and how to control customer perceptions. This program encompasses every type of sale for every type of budget.

  • Learn the ABC's of running a sale in a step by step approach
  • Learn all the things that nobody ever teaches you and everybody assumes that you know
  • Learn how to double and triple your sales result
  • Learn the right words to use when running a sale
  • Learn what to do and when to do it

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